Copy-Writing

Copy-Writing

Function : Marketing Management
Action Group : Advertising/Promotions
Key Action : Improve all the sales copy that exists on marketing/sales materials to increase advertising effectiveness.
Key Code : MKAPCW

Related Resources From Around The Web

Many of these articles are dead on point to the function at hand, but some are designed to get you thinking from "left field, right field" and just expand your imagination a bit. Enjoy!

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